Automotive giant SAIC Motor continues to increase its sales performance with its production and technology power. SAIC Motor, which has achieved extraordinary success by combining advanced technology and innovative solutions, reached a historical peak by increasing its 2024 sales to 4 million 639 thousand vehicles.

SAIC Motor continues to add to its success with its innovative products, advanced technology and high-level production capability. SAIC Motor achieved a historical success by selling 4 million 639 thousand vehicles in 2024. The company, which stands out with its strong brands such as MG, continues to grow with its innovative technology and leadership in the global market. It continues to be a pioneer in the industry with its investments in its own brands and collaborations.

Conquered Europe with MG!

SAIC Engine recorded growth for 6 consecutive months with sales of 506 thousand vehicles in December 2024. The company’s annual sales reached 4 million 639 thousand units, achieving a historical success. The brand, which is the manufacturer of strong brands such as MG, IM, Roewe, Rising, Maxus, Wuling and Baojun, has also demonstrated an impressive performance in new energy vehicles (NEV).

NEV sales broke a record, reaching 1 million 234 thousand units, with an annual increase of 9.9%. SAIC, which attaches great importance to the European market, attracted attention in this region with its MG brand. With sales exceeding 240 thousand units in Europe, MG has become the continent’s most preferred automobile brand of Chinese origin. This success once again revealed the strong rise of the brand in global markets.

It Increases Its Power!

SAIC Motor takes a leading role in creating benefits for the automotive industry by sharing its advanced technologies with different brands. The powerful manufacturer announced that they will cooperate with the Volkswagen Group in 2024 to jointly develop smart new energy vehicles and digital platforms. The two companies have committed to developing more than 10 new models, including electric and hybrid vehicles. This strategic step will consolidate the brand’s power in the global market and usher in an era of “technological co-creation” in the automotive industry.

New BMW iDrive, which is the focal point of BMW Panoramic Vision, was presented to technology enthusiasts for the first time at CES 2025 with its near-production version.

The new Operating System X, which forms the basis of the new BMW iDrive, serves as the brain at the center of the new screen and operating system. The holistic system, which draws attention with its modern design, will be offered in all new models of BMW from the end of 2025.

Four Elements, One Goal: Driver Focus in Characteristic BMW Style
New BMW iDrive; BMW Panoramic Vision, BMW 3D Head-Up Display, Central Display and New Multifunctional Steering Wheel It combines four central elements in a unique concept.

bmw‘s new Head-Up Display concept BMW Panoramic Vision, It reflects driving information on a black surface extending from corner to corner at the bottom of the windshield, visible to all passengers. The most important driving information is given directly to the driver’s line of sight via the steering wheel. The driver can personalize the content in the middle and right area via the Central Display. The integrated view of BMW Panoramic Vision creates a 3D effect for the driver and passengers.

Offered optionally BMW 3D Head-Up Displaylocated above the BMW Panoramic Vision. The BMW 3D Head-Up Display shows navigation and automated driving information integrated directly into the driver’s field of vision.

Featuring Matrix Backlight Technology Central DisplayIt offers a menu structure that enables optimal use of functions and content via touch. The screen, ideally located near the steering wheel, provides significant ease of use. Selected contents can be transferred from the Central Display to BMW Panoramic Vision with a swipe.

With BMW’s shy-tech approach New Multifunctional Steering Wheel buttons are illuminated to highlight available functions. Appropriate functions become visible on the buttons when needed. The steering wheel’s buttons, which are the main physical control tool, provide active tactile feedback. Thanks to the embossed surfaces of the buttons, drivers can easily operate them without taking their attention off the road.

The combination of these four elements reinterprets the “hands on the wheel, eyes on the road” approach and adds a new dimension to BMW’s intuitive, user-friendly and ergonomically optimized operation, which stands out with its driver focus.

Providing the driver with the right information at the right place and time BMW Panoramic iDrivecontinues its approach of offering an optimal combination of analog and digital interactions. Wipers, direction indicators, exterior rearview mirrors, audio control, gear selectors and defrosters are controlled via tactile buttons, while other functions such as media control, navigation, driving assistant, screen personalisation, MyModes selection are optimized via touch/voice control or the Multi-Function Steering Wheel. .

BMW Panoramic iDriveDuring the development phase of , numerous studies were carried out in BMW laboratories with the participation of approximately 3,000 customers, in addition to the learning process that took place based on data obtained from 22 million connected BMW vehicles. In this way, every decision regarding the operating logic was made in a data-driven manner and the user experience was aligned with customer preferences and requirements.

BMW Operating System X: Intelligent, Versatile, Future-proof
Developed entirely by BMW, the New BMW Operating System The new BMW Operating System

The extended intelligence of the BMW Operating System For example, an incoming call is first displayed in BMW Panoramic Vision and the option to accept or reject the call is offered with the buttons on the steering wheel.

When a navigation destination is entered via touch control or voice command, route guidance alerts appear on the BMW 3D Head-Up Display; More information about roads and intersections is shown in BMW Panoramic Vision. In addition, a larger-scale map view can be presented on the Central Screen.

BMW Operating System Taking personalization to a new level, the screens in BMW Panoramic Vision can be adapted according to personal preferences. Drivers can now choose their own settings for various driving features in “My Mode”. In addition, user-selected images can be loaded as the background for the Central Display, and the colors of the Ambient Lighting and user interface design can be adjusted to the driver’s specific preferences.

Maximum Comfort with BMW Intelligent Personal Assistant
which can be activated by pressing the relevant button on the Multifunction Steering Wheel or with the command “Hey BMW”. BMW Intelligent Personal Assistant‘s capabilities are constantly being improved. This technology is aimed to be taken to a completely new level for Neue Klasse, thanks to the integration of Large Language Models (LLM). BMW Intelligent Personal Assistantwill initially focus on navigation and allow the customer to ask “Take me to the nearest charging station.”, “What restaurant is nearby?” It will allow it to give more comprehensive voice commands such as.

BMW Intelligent Personal AssistantLike BMW’s existing infotainment systems, it can make proactive recommendations based on user behavior. This feature BMW Operating System It is taken to the next level with , highlighting driver assistance systems that the driver rarely uses in relevant situations. For example, if the driver has previously independently activated Sport Mode, the system offers to switch to Sport Mode on suitable routes. If the driver does not respond to these suggestions several times, the system stops making suggestions.

A Unique Experience with Design and Technology: BMW Panoramic iDrive

By prioritizing the driving experience, it is aimed to make the driver feel comfortable and have full control over the vehicle. New BMW Panoramic iDrive‘s design was developed in accordance with this purpose. The user interface has been designed to be as intuitive and harmonious as possible, with special attention to detail to ensure seamless interaction.

The result is a holistic experience enriched by the harmonious combination of sound, light and innovative design. Transforming all journeys into moments of establishing a special bond between people and vehicles. New BMW Panoramic iDriveIt will be able to be integrated into all new BMW models from the end of 2025.