Ford Couldn’t Find What It Was Looking For in the Electric Car Market
Ford couldn’t find what it was looking for in the electric car market. The company’s electric car division continues to lose billions of dollars.
Ford couldn’t find what it was looking for in the electric car market. The company’s electric car division continues to lose billions of dollars.
As you know, one of the fastest growing markets recently was the electric car market. Especially the success achieved by Tesla in this field has attracted well-established automobile manufacturers to this field. One of these well-established automobile manufacturers that entered the electric car market quite assertively was the American automobile giant Ford. However, the latest data shared shows that the company could not find what it was looking for in this market.
Ford announced its second-quarter financial results this week. The American auto giant’s total revenue was actually above expectations. Because the company announced $44.55 billion in revenue for the last quarter. However, the data shared by the company shows that the Ford electric car department is making a loss. showed.
Although there was an increase in the sales figures of Ford electric cars such as F-150 Lightning, Mustang Mach-E and E-Transit, this did not prevent the electric car department from losing 1.03 billion euros. Thus, the company’s loss in this area in the first half of the year increased to 2.33 billion dollars.
According to Ford, there are two main responsible for this situation in the electric car market. The first of these is to be cautious about pricing in order to stand out in this increasingly competitive market, and the second is that the production capacity has not yet reached the desired point. These two factors prevent the company from growing at the desired pace in this area.
After this situation, Ford is expected to reduce its investment in the electric car market. As a matter of fact, the company recently abandoned an investment of $ 11 billion.
Automobile
Apple’s Test Permission Revoked
Apple terminated its autonomous vehicle project months ago. Official authorities also confirmed that the project was cancelled. Here are the details…
Apple terminated its autonomous vehicle project months ago. Official authorities also confirmed that the project was cancelled. Here are the details…
months ago AppleIt was reported that the autonomous vehicle project named Titan was shelved. Mark Gurman, one of the most reliable sources, announced this development. According to new news from macReports, the California Department of Motor Vehicles (DMV) also canceled the company’s autonomous vehicle testing permit. The news states that the DMV received confirmation from the Cupertino company that the permit was canceled on September 25, and that the permit was canceled as of September 27. Thus, the last nail was nailed in the coffin of the technology giant’s ten-year electric vehicle project.
This permit allowed Apple to use and test the autonomous vehicle on any public road in California. The company received this permission in 2017 and would have been active until April 30, 2025 if it had not been canceled. Apple has been using Lexus SUVs equipped with an array of sensors and cameras to test various autonomous driving technologies on the streets of California.
Apple purchased a testing area in Arizona through a shell company called Route 14 Investment Partners. Lexus SUV models were seen in this area. After the cancellation of the Titan project, activity in the test area was reset. According to industry sources, the technology giant is planning to dispose of the test site in Arizona and a few other locations it owns through different shell companies. Sources stated that the income from sales will be used in different projects, especially artificial intelligence.
Automobile
Xiaomi SU7 sales rose to 16,000 units in September
Xiaomi draws attention with its significant sales successes that strengthen its claim in the electric vehicle market. The 20,000 unit delivery target set in October shows Xiaomi’s growth rate and strategic plans in this sector.
Xiaomi draws attention with its significant sales successes that strengthen its claim in the electric vehicle market. The 20,000 unit delivery target set in October shows Xiaomi’s growth rate and strategic plans in this sector.
The company began to compete directly with Tesla’s Model 3 and Model Y vehicles with the Xiaomi SU7 model that it launched in April. Thanks to its affordable price and innovative technology-focused strategy, deliveries in September are stated to be between 15,000-16,000 units.
The fact that sales exceeded 10,000 units in September shows that Xiaomi is not only growing in the electric vehicle market, but also increasing trust in its brand. Achieving this sales performance for four consecutive months is an important step that reinforces Xiaomi’s presence in the market. October Xiaomi, which aims to reach a weekly delivery rate of 5,000 units in 2020, has taken important steps to increase its production capacity.
To cope with this increasing demand, Xiaomi has invested in innovative technologies in the production process. Thanks to smart production systems and automated processes, production efficiency has been significantly increased. In particular, the use of artificial intelligence-supported technologies has increased efficiency at every step in the production line, reduced labor costs and ensured stability in product quality. These innovations increase Xiaomi’s competitiveness in the market, strengthening its hand against giants such as Tesla.
Notable Features of Xiaomi SU7
Xiaomi SU7 wins the appreciation of users with its modern and comfortable interior design. The vehicle is equipped with advanced multimedia and artificial intelligence-based driving assistance systems. Especially navigation and voice assistant systems are praised by users. These technological advantages increase the competitiveness of Xiaomi SU7, making it a preferable option in the eyes of consumers against brands such as Tesla.
If the delivery target of 20,000 units set in October is achieved, Xiaomi will make a big leap in the electric vehicle market. Increasing production capacities and expanding its retail presence will play a critical role in achieving Xiaomi’s long-term goals in this market. Thus, Xiaomi will continue to become a strong and permanent player in the electric vehicle market.
Features of both 4G and 5G models of Galaxy A16 revealed
Automobile
Chery Ranked 6th in the Mass Market Brands Ranking!
Chery added another success by winning the 2024 BrandZ Leading Chinese Global Brand Award.
Chery added another success by winning the 2024 BrandZ Leading Chinese Global Brand Award.
Chery continues to attract attention with the awards it won around the world in 2024. The brand, which has become one of the major players in the global automotive market with its superior service approach, added a new one to its success by winning the 2024 BrandZ Leading Chinese Global Brand Award.
This award not only ensures that the brand is accepted as a leader in global markets, but also reveals the rise and breakthrough of Chinese automotive brands in the global arena.
Chery’s globalization journey is shaped by its commitment to innovation, leadership in technology and customer-oriented approach.
ARRIZO 8 offers a quality, luxurious and mobile living space for business leaders!
Thanks to its elegant and stylish design language as well as attention to detail, ARRIZO 8 offers perfect professionalism before even getting into the vehicle.
ARRIZO 8, which is a superior companion with its interior details as well as its exterior design, more than meets the feeling of comfort needed by professionals, thanks to its gear lever and divided armrests inspired by yacht designs.
The comfort-oriented elements and high-quality materials in the interior of ARRIZO 8 relieve the tiredness of the day in the first sitting.
Chery crowns its achievements in its globalization journey with awards!
Chery, which was chosen as the best among 20 brands in the 2024 China Initial Quality Survey (IQS) conducted by JD Power, one of the world’s most important consumer research organizations, took the leadership in the “Mid-Size Economical SUV” category with TIGGO 7 Pro. The research, which is now in its 25th year and has been launching the new IQS platform simultaneously in China and the USA for 5 years, measures initial vehicle quality by examining the problems experienced by new vehicle owners in the first 2 to 6 months. Initial quality is generally determined by the specified problems per 100 vehicles. With all these achievements, Chery once again underlines its superior engineering approach and the importance it attaches to quality in automotive production.
In addition, Chery has moved up one place in the mass-market brands ranking compared to 2023, now ranking 6th among mass-market brands, leading all domestic Chinese brands.
Chery also leads the industry in terms of technology!
In an increasingly competitive global automotive market, Chery’s transformation from a domestic manufacturer to a global brand stems from its foresight and technological depth, especially in the face of increasing trends towards smart solutions and the transition to electric.
As a brand that is not only focused on luxury and comfort, but also technology-focused, every technological breakthrough since 1997 has strengthened Chery’s image as a “technological brand”. In this way, Chery has continued to develop continuously for 27 years to establish a technological foundation, including the Super Hybrid C-DM engine and transmission system, and to take steps towards becoming a global player.
The Super Hybrid C-DM engine, introduced in 2023, reflects its expertise and forward-thinking in hybrid technology and represents an important step in the new energy journey. Using its strength in engine technology to develop hybrid models and its advantage in electric vehicles to launch high-performance products, the brand offers the best solutions for various countries, markets and users.
This approach gives global customers access to more diverse, environmentally friendly and smart mobility options.
The trend-setting design approach shapes Chery models!
The brand’s design philosophy operates with a “user first” approach, always considering consumer needs as a priority. With comprehensive market research and data analysis, it sensitively addresses evolving consumer preferences and offers elegantly designed models to users without losing any of their functionality.
Using global brand trends in their models Cheryhas become a superior force in the SUV segment thanks to the TIGGO family with its unique product features and precise market positioning. From TIGGO 2 to TIGGO 9, the entire SUV family reflects and embodies Chery’s outstanding achievements in terms of technology, design and innovation.
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